domain.dot

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utf.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about utf.dot

What happens if another trademark holder already registered my .PAY idea when choosing merchant.pay?

Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.

Does utf.dot availability depend on the launch timeline?

Yes — before general availability, utf.dot can only be pre-ordered, and reserved or blocked labels stay closed regardless of timeline. Amazon Registry Services controls the schedule. Check where utf.dot stands in the timeline at https://domain.pay/domains.

How should I check premium status before choosing a .PAY name for fraud prevention?

A premium .PAY name is a label with an additional registry retail fee set by Amazon Registry Services. Search the exact label at domain.pay to see current premium status and price path: https://domain.pay/domains. Premium status can change the total cost.

When is the best time to pre-order utf.dot for the lowest cost?

The cost of utf.dot is driven by the registry's tier for utf.dot, not by timing, so the $100 standard or premium fee applies whenever you order. Pre-ordering early mainly secures your place in the queue. Place a utf.dot pre-order at https://domain.pay/pricing.

Is .PAY Sunrise first-come, first-served for trademark holders for mobile money?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.