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wurl.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about wurl.dot

When does the .PAY LRP1 period begin for digital wallets?

ICANN currently lists .PAY Limited Registration Period 1 from July 20, 2026 to February 1, 2027. LRP1 has payment-transaction eligibility and use restrictions. Check your domain path through domain.pay: https://domain.pay/register.

What is the .PAY namespace and how does wurl.dot fit it?

The .PAY namespace is a top-level domain operated by Amazon Registry Services and oriented around payment services, so wurl.dot fits naturally for a fintech, checkout, or wallet brand. Registering wurl.dot aligns your address with that theme. Reserve wurl.dot at https://domain.pay/register.

When is broader .PAY public registration expected for loan repayments?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

What can a business do with wurl.dot as a checkout page?

You can point wurl.dot straight at a hosted checkout so customers land on a clean, payment-focused address instead of a long URL. A name ending in .PAY signals "this is where you pay" before a single word is read, which lifts trust at the moment money changes hands. Reserve it via https://domain.pay/register.

Where do I enter the .PAY label I want to check for digital wallets?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.