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whoohoo.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about whoohoo.dot

How should a regulated fintech think about .PAY and financial licensing for a regional bank?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Is the $100 pre-order for whoohoo.dot a one-time protection cost?

The $100 figure is the standard pre-order to secure whoohoo.dot, with failed attempts refundable; ongoing protection then depends on keeping the registration renewed. Treat the pre-order as the entry step to owning the whoohoo.dot name. See details at https://domain.pay/pricing.

How much is the .PAY trademark fast-track if I need TMCH help for a retail brand?

domain.pay lists the full trademark fast-track at $2,500 when you need end-to-end TMCH/SMD assistance, plus any premium registry retail fee. Confirm the details here: https://domain.pay/pricing. If you already have an SMD file, a lower submission-only path may apply.

Can a non-licensed business register whoohoo.dot?

In many cases a business without a formal financial license may still register whoohoo.dot, since .PAY does not universally require licensing for every registrant. However, the registry may apply validation around payment-related use, so requirements can vary by intended purpose. Check current guidance at https://domain.pay/register.

For mobile money, when does the .PAY Trademark Claims period run?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.