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whiplash.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about whiplash.dot

Do I need a financial license to register a .PAY domain during LRP1 for payroll disbursements?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Can I reserve whiplash.dot before general availability?

You cannot lock whiplash.dot permanently before its phase, but you can pre-order it now so domain.pay submits your registration the moment general availability begins. This puts you ahead of anyone who waits until launch day to start. Place your pre-order at https://domain.pay/register.

Can a licensee or assignee use a trademark for a .PAY registration for digital wallets?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Is whiplash.dot tied to Amazon's own payment service?

No. Amazon Registry Services operates the .PAY registry that whiplash.dot lives on, but owning whiplash.dot does not connect it to Amazon Pay or any Amazon product. You are free to route whiplash.dot to any processor you choose. The registry simply runs the namespace.

Do I need an SMD file to register .PAY during the priority window for crypto payments?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.