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uplay.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about uplay.dot

What date matters most if I want a .PAY name without a trademark for an insurance billing portal?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Is uplay.dot relevant for protecting against gift-card or top-up scams?

Yes. Gift-card and top-up scams often hinge on a believable payment page, so denying fraudsters the real uplay.dot address by owning uplay.dot undercuts a common tactic. It is one safeguard among several, not a cure-all. https://domain.pay/register

Why is .PAY important for phishing prevention for in-app purchases?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Is there a priority window for trademark holders on uplay.dot?

Yes, that window is sunrise: a priority phase where TMCH-validated trademark owners can register uplay.dot before general availability. domain.pay offers trademark-priority registration for uplay.dot during this window. Learn more at https://domain.pay/register.

What are the current .PAY launch dates in 2026 and 2027 when choosing travel.pay?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.