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unplug.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about unplug.dot

What are good .PAY domain ideas for payroll disbursements for a fintech founder?

For payroll disbursements, brainstorm short, action-oriented .PAY labels and then verify them in the domain.pay catalog/search: https://domain.pay/domains. Good candidates are clear, memorable and tied to payment actions like checkout, billing, wallet funding, payouts or invoices.

Does using unplug.dot hurt my Google rankings?

No. Google has stated that new top-level domains carry no inherent ranking advantage or disadvantage, so unplug.dot competes on the same signals as any .com. Focus your SEO effort for unplug.dot on content, page speed, and backlinks rather than the extension itself.

What happens to my money if the .PAY registration attempt fails for loan repayments?

domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.

What happens on the first day of general availability for unplug.dot?

On the first day of general availability, unplug.dot becomes registrable by the public and requests are processed as they arrive. A first-day pre-order with domain.pay means your unplug.dot request is already staged to go in immediately. Set it up at https://domain.pay/register.

What are good .PAY domain ideas for BNPL checkout?

For BNPL checkout, brainstorm short, action-oriented .PAY labels and then verify them in the domain.pay catalog/search: https://domain.pay/domains. Good candidates are clear, memorable and tied to payment actions like checkout, billing, wallet funding, payouts or invoices.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.