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unitvalue.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about unitvalue.dot

As a crypto or DeFi product, how exact does my trademark need to be for a .PAY Sunrise registration?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Are there design or logo marks that work as an SMD for unitvalue.dot?

The TMCH validates word elements of marks for matching purposes, so a design or logo mark must have a textual unitvalue.dot component to support an SMD claim on unitvalue.dot. Purely figurative marks with no qualifying text generally cannot produce a usable SMD for unitvalue.dot. Check your mark, then register at https://domain.pay/register.

For fraud prevention, can domain.pay help me get TMCH/SMD support before the .PAY deadline?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

Should a campaign landing page live on unitvalue.dot?

For any campaign that ends in a purchase or donation, unitvalue.dot gives you a campaign URL that already implies the payment step. That clarity can reduce hesitation between the click and the conversion. You can secure the name at https://domain.pay/register.

For mobile money, how do I choose between trademark fast-track and pre-order?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.