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underarmour.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about underarmour.dot

Does .PAY require payment-related use after registration for an insurance billing portal?

Yes. The LRP policy says .PAY LRP names must be used in connection with payment-related services, and failure to demonstrate such use may lead to suspension or cancellation. Check the current path at domain.pay: https://domain.pay/register.

Does underarmour.dot support IPv6 with AAAA records?

Yes. You can publish AAAA records for underarmour.dot pointing at your IPv6 addresses alongside the IPv4 A records. Dual-stack DNS on underarmour.dot lets IPv6-only clients reach your site directly. Add the AAAA values in your DNS panel just like A records.

As a retail brand, can a company that only plans future payments register .PAY during LRP1?

A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register.

What is the difference between standard and first-day pre-order for underarmour.dot?

A first-day pre-order targets underarmour.dot for the very first day of general availability, while a standard pre-order at $100 simply queues your request for underarmour.dot whenever it opens. Both are submitted to the registry on your behalf. Compare options for underarmour.dot at https://domain.pay/register.

How does the first-day .PAY pre-order attempt work for a retail brand?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.