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ufb.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ufb.dot

Can a trademark holder challenge a bad .PAY Sunrise registration for an insurance billing portal?

.PAY Sunrise registrations can be subject to Sunrise dispute procedures if the registration or denial violates the Sunrise criteria. Start by checking your own label at domain.pay: https://domain.pay/register, and coordinate with trademark counsel for formal dispute strategy.

Are there any content restrictions on what ufb.dot can host?

ufb.dot should be used for genuine payment, billing, or transaction purposes consistent with the .PAY namespace and Amazon Registry Services policies. Within those terms, you can host checkout pages, invoices, or redirects on ufb.dot. Review the policy basics before launch.

Can I reserve crypto.pay before broader registration opens for online checkout?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Is ufb.dot reserved for anyone during launch?

Some labels may be reserved by the registry, but most names like ufb.dot pass through sunrise (for trademark holders) and general availability (for everyone). domain.pay can check ufb.dot's status and queue it appropriately. Verify and pre-order at https://domain.pay/register.

What is the last day for trademark holders to act on .PAY when choosing merchant.pay?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.