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turnup.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about turnup.dot

Can Amazon Registry reserve or block some .PAY names for fraud prevention?

The .PAY registry may reserve, block, withhold or later release certain names under its policies. Check your exact label at domain.pay: https://domain.pay/domains. If the name is unavailable, choose an alternative from the catalog or search another label.

Can I switch from a pre-order to a trademark-priority claim for turnup.dot?

If you obtain a valid SMD for the turnup.dot mark, you can pursue the trademark-priority path for turnup.dot rather than relying on a standard pre-order. The priority route requires that SMD at claim time. Any unfulfilled pre-order on turnup.dot is refundable per policy. Choose the priority path at https://domain.pay/register.

Is there a cash refund option for a failed .PAY pre-order for digital wallets?

domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.

Why does turnup.dot matter for protecting payment trust specifically?

Payment trust depends on customers being certain they are on the real turnup.dot property when they pay. Because .PAY implies payments, controlling turnup.dot prevents a fake from intercepting that trust. Holding turnup.dot is therefore a direct payment-security control for NicNames. https://domain.pay/register

Can I move a .PAY domain between registrars for online checkout?

Transfers may be subject to registry, registrar and phase-specific rules, especially for LRP names. Start with domain.pay for the registration path and confirm eligibility before any transfer plan: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.