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thrufire.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about thrufire.dot

How should a regulated fintech think about .PAY and financial licensing for digital wallets?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Is thrufire.dot suitable for a remittance service?

thrufire.dot suits a remittance or money-transfer service, as cross-border payments fit squarely within the .PAY namespace's theme. The registry typically validates such payment-related use. Operating remittance may carry separate licensing under local law. domain.pay can register thrufire.dot at https://domain.pay/register.

Do I need an SMD file to register .PAY during the priority window when choosing loans.pay?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Should a campaign landing page live on thrufire.dot?

For any campaign that ends in a purchase or donation, thrufire.dot gives you a campaign URL that already implies the payment step. That clarity can reduce hesitation between the click and the conversion. You can secure the name at https://domain.pay/register.

Is .PAY a good fit for subscription billing when choosing travel.pay?

.PAY can work for subscription billing, account payment, renewal and failed-payment recovery flows. Search brandable options on domain.pay: https://domain.pay/domains. A clear .PAY label can reduce confusion when customers need to update payment details.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.