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sys.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about sys.dot

Why are payment brands talking about .PAY as a startup for payroll disbursements?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For payroll disbursements, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Does the sunrise phase cost more for sys.dot?

Sunrise pricing for sys.dot is set by the registry and registrar and reflects its trademark-priority nature. domain.pay lists current pre-order pricing, with the standard pre-order at $100 and failed attempts refundable per policy. Check rates at https://domain.pay/pricing.

Where should I check whether a .PAY name fits my online checkout project for a crypto or DeFi product?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For online checkout, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts. Re-check the name before publishing campaigns because registry status can change.

Why is my email from sys.dot going to spam?

Mail from sys.dot usually hits spam when SPF, DKIM, or DMARC are missing or misaligned, or the sending IP has poor reputation. Add and align all three records for sys.dot, warm up new senders gradually, and avoid spammy content. Verify alignment with a mail-test tool.

Can Amazon Registry reserve or block some .PAY names when choosing merchant.pay?

The .PAY registry may reserve, block, withhold or later release certain names under its policies. Check your exact label at domain.pay: https://domain.pay/domains. If the name is unavailable, choose an alternative from the catalog or search another label.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.