domain.dot

← All .DOT names

.DOT domain

swots.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about swots.dot

For payroll disbursements, where do I enter the .PAY label I want to check?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Should I wait for general availability to buy swots.dot?

Waiting until general availability opens means competing in real time with everyone else for swots.dot. Instead, place a first-day pre-order now so domain.pay submits your request the instant the phase opens. That removes the scramble. Pre-order at https://domain.pay/register.

Is .PAY useful for an invoice-payment portal for a regional bank?

Yes. .PAY can fit invoice-payment portals because it tells customers the link is about paying. Search options such as brand-specific or invoice-related labels on domain.pay: https://domain.pay/domains. Confirm availability and premium status before adding the URL to invoices.

Will buying swots.dot via priority protect me from future disputes?

Securing swots.dot via a valid SMD establishes your validated-rights claim during launch, which strengthens your position, but it does not waive the registry's or ICANN's separate dispute mechanisms. TMCH priority is launch protection for swots.dot, not a blanket immunity. Use it as a first line of defence. Claim swots.dot at https://domain.pay/register.

What is the last day for trademark holders to act on .PAY for online checkout?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register. Re-confirm dates before publishing if the registry updates its schedule.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.