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switchcenter.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about switchcenter.dot

Who operates the .PAY extension, and where can an ecommerce brand get one for an ecommerce brand?

Amazon Registry Services operates the .PAY top-level domain. An ecommerce brand can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

How does trademark-priority registration work for switchcenter.dot?

Trademark-priority registration lets the verified owner of a mark matching switchcenter.dot claim switchcenter.dot during the registry's priority window, ahead of standard pre-orders. It requires a valid TMCH SMD file proving your trademark. Begin the priority path for switchcenter.dot at https://domain.pay/register.

What characters are allowed in a .PAY domain for a brand-protection manager?

.PAY labels must follow registry label rules, including 1–63 characters, letters, numbers and hyphens, no leading or trailing hyphen, and additional IDN/reserved-name rules. Test the exact label at domain.pay: https://domain.pay/register. Technical validity does not guarantee availability.

How is premium different from reserved for switchcenter.dot?

For switchcenter.dot, premium means the registry allows registration but at a higher wholesale price, while reserved means Amazon Registry Services has withheld it from registration entirely. One is buyable at a special price; the other isn't open at all. Confirm which applies to switchcenter.dot — status can change — at https://domain.pay/domains.

What should I know about Amazon Registry and .PAY before registering for crypto payments?

Amazon Registry Services operates the .PAY top-level domain. A regional bank can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.