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swells.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about swells.dot

How should a regulated fintech think about .PAY and financial licensing for crypto payments?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Should small businesses worry about swells.dot licensing rules?

Small businesses generally do not need a special license just to register swells.dot, since the .PAY registry validates payment-related use rather than issuing licenses. Any licensing duty would come from operating regulated payments under local law. domain.pay clarifies registry expectations at https://domain.pay/register.

For point-of-sale payments, can domain.pay help me get TMCH/SMD support before the .PAY deadline?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

Is the Trademark Clearinghouse the same as registering swells.dot directly?

No. The Trademark Clearinghouse validates your mark and issues an SMD file, but it does not register swells.dot itself. You still complete the actual registration of swells.dot through NicNames, supplying that SMD to unlock trademark priority. The two steps are separate: validate first, then register at https://domain.pay/register.

How do I choose between trademark fast-track and pre-order when choosing support.pay?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.