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svp.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about svp.dot

What should I know about Amazon Registry and .PAY before registering for crypto payments?

Amazon Registry Services operates the .PAY top-level domain. A regional bank can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Can trademark holders skip the queue for svp.dot?

Trademark holders do not skip the queue so much as use a separate, earlier phase: sunrise. With a TMCH-validated mark and SMD file, you can register svp.dot before general availability even opens. domain.pay handles the submission, explained at https://domain.pay/register.

Do I need an SMD file to register .PAY during the priority window for online checkout?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Where do I pre-order once I've chosen over svp.dot?

Once you've chosen a name over svp.dot, you pre-order it on domain.pay's register page at the standard $100, with failed attempts refundable. The flow is the same whether you pick svp.dot or a svp.dot variant. Pre-order at https://domain.pay/register.

What disputes can affect a .PAY Sunrise name?

.PAY Sunrise registrations can be subject to Sunrise dispute procedures if the registration or denial violates the Sunrise criteria. Start by checking your own label at domain.pay: https://domain.pay/register, and coordinate with trademark counsel for formal dispute strategy.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.