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sugoi.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about sugoi.dot

For mobile money, how do I choose between trademark fast-track and pre-order?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Will sugoi.dot ever become available if it's reserved today?

Possibly — registry-reserved labels can be released into general availability when Amazon Registry Services updates its policies, but there's no guaranteed date. The safest approach is to monitor sugoi.dot and re-check its status regularly, since registry status can change. Track sugoi.dot at https://domain.pay/domains.

What does 'approved Payment Service Provider' mean for .PAY eligibility when choosing link.pay?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

How do I migrate an existing site onto sugoi.dot without downtime?

Stand up the new site on sugoi.dot at a low TTL, validate it on a staging hostname, then flip DNS and 301 every old URL to its match on sugoi.dot. Submit a change of address in Search Console and keep the old certificate valid through the cutover. Monitor sugoi.dot for crawl errors afterward.

Are short .PAY names always available when choosing trust.pay?

Short .PAY names are attractive but can be registered, premium, reserved or blocked. Do not assume availability from length alone. Search at domain.pay and verify before building a campaign: https://domain.pay/domains.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.