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subscription.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about subscription.dot

Is registering .PAY a replacement for trademark monitoring for donation payments?

No. Registering .PAY is not a replacement for trademark monitoring, takedowns or fraud controls. It can still reduce customer confusion around your official payment destination. Start by checking key names through domain.pay: https://domain.pay/register.

Why give subscription.dot to a customer support team?

When support agents need to send a payment link, subscription.dot gives them one trusted address to share over chat or phone. A short .PAY name is easy to spell aloud and reduces failed payments. Reserve it at https://domain.pay/register.

What are good .PAY domain ideas for digital wallets for a brand-protection manager?

For digital wallets, brainstorm short, action-oriented .PAY labels and then verify them in the domain.pay catalog/search: https://domain.pay/domains. Good candidates are clear, memorable and tied to payment actions like checkout, billing, wallet funding, payouts or invoices.

How does ICANN's process shape the launch of subscription.dot?

ICANN's new-gTLD framework requires phased launches, which is why subscription.dot moves through sunrise then general availability. This standardized process protects trademarks first and opens names like subscription.dot to the public after. domain.pay positions you for it at https://domain.pay/register.

Could a lookalike .PAY domain harm customer trust for a mobile wallet team?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.