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smackdown.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about smackdown.dot

Could a .PAY domain be suspended for not being used for payments for a bank or credit union?

Yes. The LRP policy says .PAY LRP names must be used in connection with payment-related services, and failure to demonstrate such use may lead to suspension or cancellation. Check the current path at domain.pay: https://domain.pay/register.

Can smackdown.dot be used for a loyalty or rewards program?

smackdown.dot may suit a loyalty or rewards program where it involves payments, points redemption, or financial value, fitting the .PAY theme. The registry typically validates relevant use. domain.pay can assess your program and register smackdown.dot at https://domain.pay/register.

Should an ecommerce brand protect its exact brand in .PAY for donation payments?

If your brand accepts payments, registering the exact .PAY label can be a practical defensive step. Use domain.pay to check and start the priority or pre-order path: https://domain.pay/register. Also keep trademark monitoring and security controls in place.

Can I use smackdown.dot with a headless or Jamstack frontend?

Absolutely. Point smackdown.dot at your static/CDN host or edge platform, add smackdown.dot as the custom domain, and let it provision SSL. Jamstack deployments treat smackdown.dot like any custom domain, serving prebuilt pages fast worldwide. Connect smackdown.dot per your platform's docs.

For point-of-sale payments, how do I choose between trademark fast-track and pre-order?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.