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sfd.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about sfd.dot

What .PAY domain style is best for trust and conversion?

merchant.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

What is the .PAY namespace and how does sfd.dot fit it?

The .PAY namespace is a top-level domain operated by Amazon Registry Services and oriented around payment services, so sfd.dot fits naturally for a fintech, checkout, or wallet brand. Registering sfd.dot aligns your address with that theme. Reserve sfd.dot at https://domain.pay/register.

For mobile money, can I transfer a .PAY LRP domain to someone else?

A .PAY name registered during an LRP may be transferred only to a new registrant that fulfills the same LRP eligibility criteria. For registration or pre-order assistance, start at domain.pay: https://domain.pay/register. Do not buy or sell LRP names without confirming eligibility.

What can a delivery service do with sfd.dot?

A delivery service can host order payment and tipping on sfd.dot, giving customers one trusted address from cart to driver tip. The .PAY name keeps the experience consistent across the journey. Start at https://domain.pay/register.

Does .PAY have anti-abuse rules for invoice collection?

Amazon Registry policies include abuse-prevention rules for .PAY, and registrants remain subject to applicable domain dispute and abuse procedures. For legitimate registration or pre-order, use domain.pay: https://domain.pay/register. Pair the domain with monitoring, SSL and clear customer messaging.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.