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serviceguru.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about serviceguru.dot

What happens to my money if the .PAY registration attempt fails for a bank or credit union?

domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.

Are nonprofits a good use case for serviceguru.dot?

Donation flows benefit from clarity, and serviceguru.dot reads as the place to give. A .PAY address on flyers and appeals signals a secure giving page and shortens the path from intent to donation. Nonprofits can reserve it at https://domain.pay/register.

For payroll disbursements, how do I register loans.pay if it matches my trademark?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Why might serviceguru.dot need a claims acknowledgment before registration?

serviceguru.dot may need a claims acknowledgment if serviceguru.dot matches a Trademark Clearinghouse record during the claims period, confirming you are aware of the trademark holder's rights. The domain.pay flow walks you through this for serviceguru.dot. Continue your serviceguru.dot request at https://domain.pay/register.

Can .PAY be used for a branded checkout URL for fraud prevention?

subscriptions.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.