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selmark.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about selmark.dot

Can I pre-register a .PAY name without a trademark for a brand-protection manager?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

How does a first-day pre-order beat manual registration of selmark.dot?

A first-day pre-order has domain.pay submit selmark.dot automatically at the exact opening of general availability, beating most manual attempts that start seconds or minutes late. It removes human reaction time from the race for selmark.dot. Set it up at https://domain.pay/register.

As a mobile wallet team, can I reserve brand.pay before broader registration opens?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

What should I prepare before applying for selmark.dot?

Before applying for selmark.dot, prepare accurate registrant contact details, a clear description of your payment-related use, and, if you hold a registered mark, your TMCH SMD file for trademark priority. domain.pay walks you through the checklist; start at https://domain.pay/register.

How exact does my trademark need to be for a .PAY Sunrise registration for fraud prevention?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.