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sby.dot
Premium · Available
Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.
Pre-order now
Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.
Own a registered trademark? Fast-track today
Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.
You bring the SMD — we handle the registrar submission during the priority window.
Continue with my SMD
Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.
Continue with full priority
Frequently asked questions about sby.dot
Can an ecommerce brand using Stripe or another processor apply for .PAY in LRP1 for online checkout?
An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.
Who can claim sby.dot during the trademark sunrise phase?
During sunrise, only holders of validated trademarks with a TMCH-issued SMD matching the name can register sby.dot ahead of the general public. If sby.dot matches your mark, prepare your SMD to claim it. Otherwise you'll pre-order sby.dot in the standard phase via https://domain.pay/register.
As a brand-protection manager, can a trademark owner register a matching .PAY domain now?
Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.
How do priority claims affect my standard pre-order of sby.dot?
If a trademark owner files a valid priority claim for sby.dot, their claim is processed ahead of standard pre-orders, so a priority applicant can secure sby.dot before you. If that happens, your standard pre-order fee is refundable per the stated policy. Pre-order sby.dot at https://domain.pay/register.
What should I know about Amazon Registry and .PAY before registering for payroll disbursements?
Amazon Registry Services operates the .PAY top-level domain. A regional bank can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.