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ryft.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ryft.dot

Do I need an SMD file to register .PAY during the priority window when choosing loans.pay?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Can ryft.dot simply redirect to my existing payment processor?

Yes. Many owners point ryft.dot as a redirect to a Stripe, PayPal, or custom checkout link, so customers see the clean ryft.dot address while the processor handles the transaction. You keep your existing setup and gain a memorable front door. Register ryft.dot at /register.

Is a payment gateway business eligible for .PAY in the LRP for point-of-sale payments?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Why is .PAY a desirable namespace to register ryft.dot in?

.PAY is a short, memorable namespace operated by Amazon Registry Services that signals payments and fintech, which is why securing ryft.dot early through its launch phases is worthwhile. Browse available .PAY ideas and start ryft.dot at https://domain.pay/domains.

How does the first-day .PAY pre-order attempt work for a retail brand?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.