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ruses.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ruses.dot

As a checkout product manager, is .PAY already open to everyone?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

How do I enable auto-renew so ruses.dot never lapses?

Turn on auto-renew in your account settings so ruses.dot renews automatically before its expiry date using your saved payment method. Auto-renew is the simplest safeguard against accidentally losing ruses.dot. Confirm the renewal date and pricing for ruses.dot at /pricing.

How do I know if merchant.pay is available when choosing merchant.pay?

Search the exact .PAY label at domain.pay to see current availability and premium status: https://domain.pay/domains. Availability can change quickly during launch phases, so verify before publishing names, ads or product screens.

Can I use my Signed Mark Data file to register ruses.dot?

Yes. A valid SMD file from the TMCH lets verified holders of the ruses.dot mark claim ruses.dot during priority phases ahead of general availability. The SMD proves your rights at registration time, so keep it ready when you pre-order ruses.dot. https://domain.pay/pricing

Can domain.pay submit my .PAY registration on opening day for a crypto or DeFi product?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.