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run.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about run.dot

Is .PAY meant for crypto payments or just for general websites for a bank or credit union?

.PAY is best understood as a payment-focused domain ending for use cases such as crypto payments, checkout, billing, wallets and fintech. It is not a compliance substitute, but it can make the URL purpose clearer. Check your label at domain.pay: https://domain.pay/.

How do I set up a wildcard certificate for *.run.dot?

Request a wildcard certificate covering *.run.dot, which most CAs issue via DNS validation by checking a TXT record on run.dot. A wildcard then secures every subdomain of run.dot with one cert. Remember the wildcard for run.dot does not cover the bare apex, so include it explicitly.

Is a payment gateway business eligible for .PAY in the LRP for payroll disbursements?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

How does securing run.dot reassure investors and partners about NicNames?

Owning run.dot shows investors and partners that NicNames actively controls its payment-facing identity and takes impersonation risk seriously. A clearly held run.dot name on a payment-purpose TLD signals operational maturity. Secure it at https://domain.pay/register.

Where can I see already-registered .PAY domains when choosing merchant.pay?

Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.