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rugs.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $1,400 + $1,400/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,600 + $1,400/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,900 + $1,400/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about rugs.dot

When is broader .PAY public registration expected for an event ticketing business?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

What can a SaaS reseller do with rugs.dot?

A reseller can present rugs.dot as the branded billing address for the plans it sells, keeping customers on a payment-native page. It looks more credible than a passthrough gateway link. Start at https://domain.pay/register.

Does .PAY automatically improve SEO rankings for a payroll platform?

.PAY is a branding and relevance signal, not an automatic SEO ranking boost. Use it when it improves payment-page clarity and user trust, then follow normal SEO practices. Start by securing or pre-ordering the domain at domain.pay: https://domain.pay/register.

How do I renew rugs.dot after the initial registration?

After rugs.dot is registered, you renew rugs.dot from your domain.pay account before its expiry, on the terms shown at checkout. Renewal pricing is separate from the $100 pre-order fee. See renewal terms for rugs.dot at https://domain.pay/pricing.

Can a licensee or assignee use a trademark for a .PAY registration for a mobile wallet team?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.