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ruan.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ruan.dot

Who qualifies for a .PAY domain in the Limited Registration Period?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

Should I pre-order ruan.dot or wait and see?

Waiting and seeing risks losing ruan.dot to a trademark holder in sunrise or a fast registrant at general availability. Pre-ordering ruan.dot now, with failed attempts refundable per policy, is the lower-risk choice. Decide at https://domain.pay/register.

How should a regulated fintech think about .PAY and financial licensing for a travel booking brand?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

How does ruan.dot compare to using a /pay path on a .com site?

With ruan.dot the payment intent lives in the domain itself, while a /pay path hangs off a longer .com URL that may be hard to recall. ruan.dot is easier to say aloud, print, or put on a QR code. Both can route to the same processor, but ruan.dot is the cleaner address.

Can I use nameservers and DNS like other domains with .PAY for payroll disbursements?

After registration, plan DNS, SSL, redirects, security monitoring and payment-page controls as you would for a production domain. Start by securing the .PAY name through domain.pay: https://domain.pay/register. A domain alone does not make a checkout secure.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.