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rooks.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about rooks.dot

What happens around February 1, 2027 for .PAY for fraud prevention?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Who is eligible for VIP priority on a premium rooks.dot?

Any registered customer can request VIP priority handling for rooks.dot, including when the registry has classified rooks.dot as premium, since VIP only governs queue speed and not the registry fee. Eligibility does not depend on the price tier of rooks.dot. Request VIP at https://domain.pay/pricing.

For BNPL checkout, how does the first-day .PAY pre-order attempt work?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Who should consider buying rooks.dot first?

Any brand whose name matches rooks.dot should consider it first, since a matching .PAY address protects the brand and gives customers an obvious place to pay. Trademark holders get priority through domain.pay's TMCH-based registration. Check eligibility at https://domain.pay/register.

Can a fintech founder use .PAY for a branded payment page?

Yes. A fintech founder can use .PAY for a branded payment page if the name is available and registry rules are met. Search the label and choose trademark fast-track or pre-order through domain.pay: https://domain.pay/.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.