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reloads.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about reloads.dot

What if my trademark has spaces or special characters and I want .PAY for mobile money?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

How do I set up HTTPS and an SSL certificate on reloads.dot?

Point reloads.dot at your server via DNS first, then issue a certificate from a CA such as Let's Encrypt or your hosting provider's automated tool. Most platforms validate ownership of reloads.dot over HTTP or DNS and renew automatically. Once installed, force all traffic to HTTPS with a redirect.

Can a trademark holder challenge a bad .PAY Sunrise registration for donation payments?

.PAY Sunrise registrations can be subject to Sunrise dispute procedures if the registration or denial violates the Sunrise criteria. Start by checking your own label at domain.pay: https://domain.pay/register, and coordinate with trademark counsel for formal dispute strategy.

Why might leaving reloads.dot open invite cybersquatting?

An open reloads.dot is an invitation for cybersquatters to register your reloads.dot name hoping to profit from or misuse NicNames's reputation. Because .PAY implies payments, such squatting is especially damaging. Pre-register reloads.dot to remove the temptation. https://domain.pay/register

How can a brand reduce confusion around payment pages?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.