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reformed.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about reformed.dot

What is a .PAY domain and why does it matter for fraud prevention?

For fraud prevention, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/.

Is reformed.dot a fit for a crowdfunding push?

Crowdfunding thrives on shareable links, and reformed.dot gives backers a short, trustworthy address to pledge. The .PAY ending makes the contribution step feel official across social posts. Claim it at https://domain.pay/register.

Do premium .PAY names cost more than standard names for online checkout?

Premium .PAY names can carry additional registry retail fees set by Amazon Registry Services. domain.pay says premium retail can vary by tier, so check the exact label before paying: https://domain.pay/pricing. The pre-order or fast-track fee does not make a premium name standard-priced.

Which file format does NicNames accept for trademark priority on reformed.dot?

NicNames accepts the standard .smd (Signed Mark Data) file issued by the Trademark Clearinghouse for trademark priority on reformed.dot. The file is a signed, encoded representation of your validated reformed.dot mark. Other documents cannot substitute for the SMD. Upload it during registration at https://domain.pay/register.

Where do I enter the .PAY label I want to check when choosing brand.pay?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.