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puriti.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

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Frequently asked questions about puriti.dot

For online checkout, what is the last day for trademark holders to act on .PAY?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Will puriti.dot work as a tip jar for a food truck?

A food truck can post puriti.dot so customers pay and tip from their phones without cash. The short payment-native name is easy to read off a window sticker. Reserve it at https://domain.pay/register.

For crypto payments, what is the last day for trademark holders to act on .PAY?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Does puriti.dot need anti-money-laundering compliance?

Holding puriti.dot itself does not impose anti-money-laundering duties, but if you operate regulated payment services your jurisdiction's AML rules may apply independently of the domain. The .PAY registry validates use, not your AML program. domain.pay clarifies registry expectations at https://domain.pay/register.

Where should I check whether a .PAY name fits my fraud prevention project?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For fraud prevention, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.