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puresmile.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about puresmile.dot

Is there a cash refund option for a failed .PAY pre-order when choosing bank.pay?

domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.

Does the TMCH charge me anything to enable an SMD for puresmile.dot?

The Trademark Clearinghouse sets its own fees for recording and validating your mark, independent of NicNames's registration pricing for puresmile.dot. NicNames's standard pre-order for puresmile.dot is listed at $100, separate from any TMCH costs. Plan for both when pursuing priority on puresmile.dot. See registrar pricing at https://domain.pay/pricing.

Does .PAY automatically improve SEO rankings for digital wallets?

.PAY is a branding and relevance signal, not an automatic SEO ranking boost. Use it when it improves payment-page clarity and user trust, then follow normal SEO practices. Start by securing or pre-ordering the domain at domain.pay: https://domain.pay/register.

Can I change my mind after pre-ordering puresmile.dot?

Because a pre-order for puresmile.dot is only fulfilled if the registration succeeds, and failed attempts are refundable per policy, you are not locked into a name you never receive. Review the refund and cancellation terms at https://domain.pay/pricing.

Can I use nameservers and DNS like other domains with .PAY?

After registration, plan DNS, SSL, redirects, security monitoring and payment-page controls as you would for a production domain. Start by securing the .PAY name through domain.pay: https://domain.pay/register. A domain alone does not make a checkout secure.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.