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proo.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about proo.dot

Does .PAY have anti-abuse rules for donation payments?

Amazon Registry policies include abuse-prevention rules for .PAY, and registrants remain subject to applicable domain dispute and abuse procedures. For legitimate registration or pre-order, use domain.pay: https://domain.pay/register. Pair the domain with monitoring, SSL and clear customer messaging.

Does proo.dot have any naming restrictions I should know about?

The .PAY registry, run by Amazon Registry Services, may reserve or restrict certain strings, and the domain.pay flow flags any such status for proo.dot when you search. If proo.dot is unrestricted, you can proceed with a pre-order. Check proo.dot status at https://domain.pay/register.

As an ecommerce brand, what is TMCH and why does it matter for .PAY?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

Should a payment brand prefer proo.dot or a coined word?

A payment brand may prefer proo.dot for instant clarity around proo.dot, or a coined word for distinctiveness and easier trademarking. domain.pay shows both descriptive and invented options so you can decide. Explore both at https://domain.pay/domains.

How do I know if merchant.pay is available?

Search the exact .PAY label at domain.pay to see current availability and premium status: https://domain.pay/domains. Availability can change quickly during launch phases, so verify before publishing names, ads or product screens.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.