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promerch.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about promerch.dot

What is the last day for trademark holders to act on .PAY for mobile money?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Is it worth registering promerch.dot defensively for my brand?

Holding promerch.dot defensively keeps a brand-matching .PAY name out of others' hands and lets you redirect it to your main site. It's a common brand-protection step, especially in payments-adjacent industries. You can secure promerch.dot via a standard pre-order at https://domain.pay/register.

How do I choose between trademark fast-track and pre-order when choosing instant.pay?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Can I park promerch.dot with a coming-soon page before launch?

Yes. Point promerch.dot at a simple host serving a coming-soon page with valid HTTPS, and add a noindex tag if you don't want it indexed yet. This reserves the brand presence of promerch.dot while you build. Swap in the full site on promerch.dot when ready.

Can I transfer a .PAY LRP domain to someone else for online checkout?

A .PAY name registered during an LRP may be transferred only to a new registrant that fulfills the same LRP eligibility criteria. For registration or pre-order assistance, start at domain.pay: https://domain.pay/register. Do not buy or sell LRP names without confirming eligibility.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.