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proguides.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about proguides.dot

Can a licensee or assignee use a trademark for a .PAY registration for a bank or credit union?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Can I use a foreign trademark to claim proguides.dot via TMCH?

The Trademark Clearinghouse accepts marks from many jurisdictions worldwide, so a qualifying foreign trademark can be recorded and produce an SMD for claiming proguides.dot. The mark must be validated by the TMCH and match the proguides.dot string. NicNames then honours that SMD for priority on proguides.dot. Begin at https://domain.pay/register.

Does .PAY have anti-abuse rules for donation payments?

Amazon Registry policies include abuse-prevention rules for .PAY, and registrants remain subject to applicable domain dispute and abuse procedures. For legitimate registration or pre-order, use domain.pay: https://domain.pay/register. Pair the domain with monitoring, SSL and clear customer messaging.

Can proguides.dot redirect customers to an existing store?

Yes. You can use proguides.dot as a short, brandable redirect that forwards to your main store or a specific product page, so print ads and packaging carry one clean address. The .PAY ending makes the destination feel like a secure payment step. Set it up after registering at https://domain.pay/register.

During the .PAY launch, what should trademark counsel do before July 20, 2026 for .PAY?

Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.