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prof-it.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about prof-it.dot

Is .PAY Sunrise first-come, first-served for trademark holders for an ecommerce brand?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Can I change the nameservers on prof-it.dot without losing email?

Yes, if you recreate the MX (and SPF/DKIM/DMARC) records at the new DNS host before switching nameservers for prof-it.dot. Identical records mean mail keeps flowing through the cutover of prof-it.dot. Verify prof-it.dot's email after the change by sending a test message.

What should trademark counsel do before July 20, 2026 for .PAY for crypto payments?

Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.

Can holding prof-it.dot stop QR-code payment scams using my name?

Owning prof-it.dot denies scammers the real prof-it.dot address that QR-code scams often imitate, so a fraudulent code cannot resolve to your genuine payment name. It weakens the scam without fully eliminating QR fraud, which still needs customer awareness. https://domain.pay/register

Where should I check whether a .PAY name fits my digital wallets project?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For digital wallets, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.