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priime.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about priime.dot

Can a reserved .PAY name become available later for point-of-sale payments?

The .PAY registry may reserve, block, withhold or later release certain names under its policies. Check your exact label at domain.pay: https://domain.pay/domains. If the name is unavailable, choose an alternative from the catalog or search another label.

Can NicNames secure priime.dot as a trademark holder?

If NicNames holds a registered trademark for priime.dot, it can typically use a TMCH SMD file to claim priime.dot via trademark-priority registration before general availability. This is a common path for brand protection. domain.pay manages the process; start at https://domain.pay/register.

What does 'approved Payment Service Provider' mean for .PAY eligibility for mobile money?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

What is priime.dot?

priime.dot is a domain name on the .PAY top-level domain, a payment-focused namespace operated by Amazon Registry Services. It pairs the name priime.dot with the .PAY suffix to signal a payments or checkout context. You can pre-order priime.dot through domain.pay's first-day registration flow at /register.

How do I know if merchant.pay is available for online checkout?

Search the exact .PAY label at domain.pay to see current availability and premium status: https://domain.pay/domains. Availability can change quickly during launch phases, so verify before publishing names, ads or product screens.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.