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plux.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about plux.dot

Can I use .PAY for redirects to my existing checkout?

Yes, you can use a .PAY domain as a clean branded entry point or redirect to an existing checkout, but implement redirects, SSL and tracking carefully. First secure or pre-order the label through domain.pay: https://domain.pay/register.

Which costs more upfront for plux.dot: standard or VIP?

VIP costs more upfront for plux.dot because it adds a one-time priority handling fee on top of the registration rate, whether that rate is the $100 standard or a premium plux.dot fee. Standard checkout omits the VIP line. Compare both for plux.dot at https://domain.pay/pricing.

When does the .PAY Trademark Claims period run for online checkout?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

How do I set up a 404 and proper status codes on plux.dot?

Configure plux.dot to return a real 404 for missing pages and 200 for live ones, never a 'soft 404' that returns 200 on an error page. Correct status codes help crawlers index plux.dot accurately. Use a helpful 404 page on plux.dot with links back to key sections.

As a donation platform, do I need a financial license to register a .PAY domain during LRP1?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.