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pluto.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about pluto.dot

How is a .PAY name different from a regular .com for digital wallets?

A .PAY name immediately signals a payment-related destination, while .com is more general. For digital wallets, that can make the URL easier to understand. Check availability and pre-order options at domain.pay: https://domain.pay/. The usual registry and premium-name rules still apply.

Can pluto.dot be transferred or sold later?

Like other domains, pluto.dot can generally be transferred to another owner subject to .PAY registry rules. Ownership of pluto.dot is yours to manage while you hold the registration. This is about control of the name, not any promise of value.

As a mobile wallet team, is .PAY a good fit for subscription billing?

Yes. A wallet or payment app can use .PAY for a memorable payment-specific entry point. Check candidate labels through domain.pay: https://domain.pay/domains. If you own a matching trademark, consider the priority route; otherwise pre-order for broader access.

How does first-day pre-order differ from trademark priority for pluto.dot?

Trademark priority lets a validated TMCH mark holder claim pluto.dot first using an SMD file, before anyone else. First-day pre-order is the next opportunity, open to those without a trademark, listed at $100 for pluto.dot. Priority always ranks ahead of pre-order. Compare both paths at https://domain.pay/pricing.

Could a lookalike .PAY domain harm customer trust for cross-border payments?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.