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pixel.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $14,700 + $14,700/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $14,900 + $14,700/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $17,200 + $14,700/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about pixel.dot

What should I know about Amazon Registry and .PAY before registering for a travel booking brand?

Amazon Registry Services operates the .PAY top-level domain. A travel booking brand can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Will pixel.dot help a SaaS trial-to-paid conversion?

Sending trial users to pixel.dot to add a card keeps the upgrade on a recognizable payment address. That trust signal at the conversion moment can smooth the trial-to-paid step. Start at https://domain.pay/register.

As a checkout product manager, how can a marketplace use a .PAY domain?

A marketplace can use .PAY for seller payouts, buyer checkout, escrow, billing or payment support flows. Generate and verify names through domain.pay: https://domain.pay/domains. Choose a label that customers will recognize as official and safe.

Why do premium .PAY names like pixel.dot cost more?

Premium pricing reflects how Amazon Registry Services values certain pixel.dot strings, and those higher recurring fees are set at the registry level for names like pixel.dot. We pass through that tier rather than marking it up arbitrarily. Check the premium status of pixel.dot at https://domain.pay/pricing.

For BNPL checkout, is .PAY a good fit for subscription billing?

.PAY can work for subscription billing, account payment, renewal and failed-payment recovery flows. Search brandable options on domain.pay: https://domain.pay/domains. A clear .PAY label can reduce confusion when customers need to update payment details.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.