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persis.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about persis.dot

How can a brand reduce confusion around payment pages for donation payments?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

How do I tell which alternative to persis.dot is most brandable?

Judge brandability by how short, pronounceable, and distinctive each alternative to persis.dot is while still evoking persis.dot. domain.pay's related-names view lets you scan candidates and spot the most brandable. Compare brandability at https://domain.pay/domains.

Do I need an SMD file to register .PAY during the priority window for payroll disbursements?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Is there a deadline to pre-order persis.dot?

Pre-orders for persis.dot are accepted up until its phase opens, but the practical deadline is sooner the more contested the name is, since queue order can matter. Acting now avoids missing the window. Pre-order persis.dot at https://domain.pay/register.

What should I do first if I want a .PAY domain for mobile money for mobile money?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.