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permanent.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about permanent.dot

For point-of-sale payments, can a trademark owner register a matching .PAY domain now?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Why is permanent.dot compared against a curated catalog?

domain.pay compares permanent.dot against a curated catalog so you can see how it stacks up against vetted payment-domain ideas built on permanent.dot and related themes. The catalog gives context for whether permanent.dot is the strongest available choice. Browse the catalog at https://domain.pay/domains.

Is a payment gateway business eligible for .PAY in the LRP for BNPL checkout?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

What is the safest way to secure permanent.dot as a trademark owner?

As a trademark owner, the safest path to permanent.dot is to record your permanent.dot mark in the TMCH, obtain a valid SMD, and submit it through NicNames as soon as the priority phase opens. This gives permanent.dot the validated-rights advantage over public registrations. Begin securing permanent.dot at https://domain.pay/register.

Why are payment brands talking about .PAY as a startup for payroll disbursements?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For payroll disbursements, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.