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pehr.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about pehr.dot

When is broader .PAY public registration expected when choosing travel.pay?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Should I buy pehr.dot before or after building my product?

Securing pehr.dot early locks in the brand-matching name and prevents someone else from taking it while you build. A pre-order for pehr.dot is refundable if the attempt fails, so reserving it carries little downside. Start the pre-order for pehr.dot at https://domain.pay/register.

As a checkout product manager, who qualifies for a .PAY domain in the Limited Registration Period?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

How early should I prepare my SMD relative to the pehr.dot priority phase?

Prepare your SMD well before the pehr.dot priority phase, since TMCH validation takes time you do not control. Having a valid SMD ready means you can submit the moment priority opens for pehr.dot. Late preparation risks missing the window. Get set up and register at https://domain.pay/register.

What if my trademark has spaces or special characters and I want .PAY for crypto payments?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.