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obagi.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about obagi.dot

For mobile money, when does the .PAY Trademark Claims period run?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

Can I register obagi.dot without a trademark if someone else holds the mark?

You can pre-order obagi.dot without a trademark, but a validated TMCH mark holder for the obagi.dot string keeps priority over your pre-order. If a rights holder claims obagi.dot during the priority phase with a valid SMD, their claim outranks a standard pre-order. Review the pre-order path and pricing at https://domain.pay/pricing.

What does 'approved Payment Service Provider' mean for .PAY eligibility for mobile money?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

Are there country-code restrictions on who can claim obagi.dot with an SMD?

.PAY is a global namespace operated by Amazon Registry Services, so claiming obagi.dot depends on holding a valid, matching TMCH SMD rather than your country. A validated mark from a qualifying jurisdiction lets you claim obagi.dot under priority. NicNames applies the registry's rules uniformly. Start at https://domain.pay/register.

Who qualifies for a .PAY domain in the Limited Registration Period for fraud prevention?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.