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nuke.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about nuke.dot

What is a .PAY domain and why does it matter for BNPL checkout?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For BNPL checkout, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Why is a dedicated payment domain like nuke.dot useful?

A dedicated domain like nuke.dot separates your payment flow from the rest of your site, giving customers one obvious place to transact. It keeps the URL short and on-brand as nuke.dot. That focus can reduce confusion at the moment of payment.

Can a trademark owner register a matching .PAY domain now for point-of-sale payments?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

What is the difference between standard and premium for nuke.dot?

Standard means nuke.dot is offered at the $100 annual rate, while premium means Amazon Registry Services has assigned nuke.dot a higher recurring fee. The classification, set by the registry, is the only thing separating the two for nuke.dot. See which applies at https://domain.pay/pricing.

As a travel booking brand, can a company that only plans future payments register .PAY during LRP1?

A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.