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nich.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about nich.dot

How much does it cost to pre-order a .PAY domain for a brand-protection manager?

domain.pay lists standard .PAY pre-order service at $100 for a first-day attempt, with separate premium fees if the registry classifies the label as premium. See the current pricing here: https://domain.pay/pricing. Failed attempts are covered by the stated credit/cash-refund options.

What is the benefit of registering nich.dot over a longer .com phrase?

nich.dot keeps your address short and ties nich.dot to the payments-focused .PAY namespace, which can be clearer than a long .com phrase for a fintech audience. .PAY is operated by Amazon Registry Services. Reserve the concise nich.dot at https://domain.pay/register.

As an event ticketing business, is there VIP help for a large .PAY pre-order portfolio?

domain.pay says customers with pre-orders over $8,888 may qualify for VIP handling, dedicated support and more tailored failed-registration solutions. Review the current VIP language on the pricing page: https://domain.pay/pricing. Large portfolios should still expect availability and premium checks.

Does Amazon Registry Services pre-screen who can register nich.dot?

Amazon Registry Services operates the .PAY registry and sets its policies, but registry operation does not automatically reserve nich.dot for NicNames. Trademark holders gain advantage through TMCH priority, not through automatic screening, so you should actively claim nich.dot. https://domain.pay/register

Is .PAY Sunrise first-come, first-served for trademark holders?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.