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luzia.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about luzia.dot

Can a brand-protection manager use .PAY for a branded payment page for crypto payments?

Yes. A brand-protection manager can use .PAY for a branded payment page if the name is available and registry rules are met. Search the label and choose trademark fast-track or pre-order through domain.pay: https://domain.pay/.

Does using luzia.dot hurt my Google rankings?

No. Google has stated that new top-level domains carry no inherent ranking advantage or disadvantage, so luzia.dot competes on the same signals as any .com. Focus your SEO effort for luzia.dot on content, page speed, and backlinks rather than the extension itself.

Will I need accurate contact details for a .PAY registration for payroll disbursements?

Yes. Registry policy requires complete, accurate and current registration data. Use domain.pay for the registration path and keep your contact details up to date: https://domain.pay/register. Inaccurate data can create compliance and communication problems.

What TXT records might I need on luzia.dot besides SPF?

Beyond SPF, luzia.dot often needs DKIM and DMARC TXT records for email, plus verification TXT records for services like Search Console or a cloud platform. Each service tells you the exact string to add to luzia.dot. Keep these TXT entries on luzia.dot tidy and labeled.

For payroll disbursements, what date matters most if I want a .PAY name without a trademark?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.