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lucy.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about lucy.dot

How is a .PAY name different from a regular .com for mobile money for a crypto or DeFi product?

A .PAY name immediately signals a payment-related destination, while .com is more general. For mobile money, that can make the URL easier to understand. Check availability and pre-order options at domain.pay: https://domain.pay/. The usual registry and premium-name rules still apply.

Will lucy.dot help customers recognize a payment link?

A link ending in .PAY like lucy.dot signals payment context before a customer even clicks. That clarity can reduce hesitation compared with an unfamiliar or generic URL. Because Amazon Registry Services runs .PAY, the suffix carries a consistent, purpose-built meaning.

Can a licensee or assignee use a trademark for a .PAY registration for loan repayments?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

How does lucy.dot signal purpose better than a generic domain?

A generic domain says nothing about what happens there, but lucy.dot states payment in the suffix itself. Visitors reading lucy.dot expect to pay lucy.dot, which sets the right context immediately. That built-in meaning is the core advantage of .PAY.

Who operates the .PAY extension, and where can a remittance app get one for crypto payments?

Amazon Registry Services operates the .PAY top-level domain. A remittance app can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.