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lro.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about lro.dot

Can I use my own SMD file and pay less for a .PAY submission?

If you already have a valid TMCH-issued SMD file, domain.pay lists the submission-handling path at $100 plus any applicable premium retail fee. Check the current pricing and requirements here: https://domain.pay/pricing. The SMD must match the requested .PAY label.

What is HSTS and should I enable it on lro.dot?

HTTP Strict Transport Security tells browsers to always load lro.dot over HTTPS, blocking downgrade attacks. Enable it with a response header once lro.dot reliably serves valid SSL, and only after confirming every subresource is HTTPS. Start with a short max-age before committing lro.dot to a long policy.

Where should I check whether a .PAY name fits my crypto payments project?

For crypto payments, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/.

Does a pending trademark application qualify for an SMD to claim lro.dot?

The Trademark Clearinghouse generally validates registered marks, not mere pending applications, so a pending filing usually cannot produce an SMD to claim lro.dot. You need a validated TMCH record for the lro.dot mark first. If your application matures and is validated, you can then pursue priority on lro.dot at https://domain.pay/register.

For digital wallets, what if my trademark has spaces or special characters and I want .PAY?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.